Transformers: Age of Extinction "Dino-bots"

If you watch a movie recently you may have watch a movie trailer of the upcoming movie "Transformers: Age of Extinction." This time they have revealed another dino-bot in their new trailer. The new trailer of the Michael Bay movie also showed Optimus Prime jumping off the huge dino-bot and walk into a throng of Decepticons. 

Obviously the movie will be full of CGI but so what it's still awesome. "Transformers: Age of Extinction" will be shown in theaters on June 27.

X-Men Action Figures Toys “R” Us exclusive

We had fun watching the movie "X-Men: Days of Future Past" which has garnered $90.7-million in US debut for the Memorial day weekend. It also ruled the Global box-office opening with a whopping $261 million ticket sales for just 3 days making this movie the biggest worldwide debut ever for the X-franchise.

I know you can't get enough of X-Men let us check out the latest X-Men Action Figures from Toys “R” Us. The Toys “R” Us exclusive Marvel Legends Unlimited action figures includes Stryfe, Marvel Now Cyclops, Marvel Now Storm, classic Magneto, and an unmasked Wolverine. Each toys contains a piece of Jubilee, except Wolverine. You would need to collect all except Wolverine in order to put Jubilee together.    

Stryfe

Cyclops

Storm

Magneto

Wolverine

Jubilee

McDonald’s Happy Meal Pink Spider-Man 2 Toys

McDonald’s and Spider-Man 2 tied up for the latest Happy Meal toys, and they are offering Pink Spidey toys for girls. Recently McDonald’s announced that along with the boys superhero toys they will be offering a girls’ version of The Amazing Spider-Man 2 toys too.

Before almost all of McDonald’s Happy Meal toys are for boys, not this time around. Yes, there is clearly a gender toy stereotype and this not only happening with Happy Meal toys,
even toy stores are separated into a girls and boys section. Some people don't like it but it's reality.

The McDonald’s Happy Meal girls toys includes a heart-shaped watch ring, wristband, headband, clutch and a notebook. So, people get ready for a pink Iron Man, pink Avengers, and pink Captain American toys.

Hasbro Sales are in the upswing because of Strong Demand of Girls toys

Toymaker Hasbro Inc. reported on Monday that they are now in earning profits from last years loss because of strong sales in their girls toys category. Hasbro in their report indicated a 1st quarter profit of $32.1 billion (24 cents per share). In the same period last year, they reported a loss of $6.7 billion (5 cents per share). After adjustments for tax benefits and other items, earnings increase to 14 cents from 5 cents.

Experts were expecting an earnings of 10 cents a share. Hasbro Inc. sales go up to $679.4 million from $663.69 million, with the girls toys up 21% in the first quarter mainly because of strong marketing and strong sales of "My Little Pony", "My Little Pony Equestria Girls" and "Nerf Rebelle." Meanwhile, the boys toys increase only by 2% and preschool category sales fell 4%.

"My Little Pony" is about magical ponies who values friendship and kindness, while "Nerf Rebelle" is for sports enthusiast who wants action but built specifically for girls.

Here are the price-list for Hasbro's Girls toys:

My Little Pony
Nerf Rebelle Sweet Revenge Dart Kit $14.74  
Nerf Rebelle Pink Crush Blaster  $7.99  

My Little Pony Equestria Girls Celestia Doll and Pony Set  $14.99 

My Little Pony Equestria Girls Rainbow Dash Doll $16.99  

My Little Pony Princess Twilight Sparkle and Rainbow Dash Figures $15.99  

GoldieBlox: Engineering and Building Toys for Girls

GoldieBlox wants to provide girls with another option instead of dolls, kitchen sets, etc. they want to expose the girls to science and engineering while young. Men outnumber women in science, technology, engineering and math and they want to change that equation. Giving girls engineering and building will help develop an early interest in science and engineering.

GoldieBlox has been successful with their innovative and creative toys they have pre-sold million of dollars worth of toys and big retailers like Toys R Us and Target have them. They are also expanding to other countries like United Kingdom and Australia. They won the prize for Intuit's Super Bowl contest("Small Business, Big Game" contest).

Debbie Sterling, founder of GoldieBlox believe that femininity is strong and girls will build the future–literally.

They have created amazing videos like “Princess Machine” video:



For Easter they release a new video: “This is Your Brain on Engineering” its purpose is to tell girls that there is more to life than being a pink princess. They want to change the "princess culture." The video shows a cute little girl telling girls that the egg is your brain, then she placed it on a conveyor. It passes through signs about the impact of gender stereotypes on their confidence in math and science.

"At age 7 girls begin to lose confidence in math and science."
"At age 13, over half of all girls are unhappy with their bodies."


I love their videos!

Buy McDonald's Happy Meals and Get exclusive Skylanders Swap Force toys

On March 28, 2014 McDonald's will include exclusive Skylanders Swap Force toys with Happy Meal in participating McDonald's branches in the United States and Puerto Rico.

The 8 characters of Skylanders Swap Force toys are: Eruptor, Chompy, Free Ranger, Freeze Blade, Magna Charge, Rattle Shake, Wash Buckler, and Prism Break.

The toys have their "unique play feature" but cannot be used in-game. Luckily, eligible purchases will also include $10 off coupons for the multiplatform Skylanders Swap Force Starter Pack and $1 off individual character figures. The Skylanders Happy Meals promo will run from March 28 up to April 24, 2014.

Enjoy your Skylanders toys and happy meals, check out McDonald's website for more information.

McDonald's Happy Meals Mario toys

Nintendo has partnered with McDonald's to have a range of Mario toys in Happy Meals, too bad it's only in UK.

On March 19, UK McDonald's will be releasing the Happy Meals Mario toys. The toys include  Mario and Luigi, along with Toad, Yoshi, Donkey Kong, and a Super Mushroom power-up.

Nintendo said: "They want to inspire children to get active using some of Super Mario’s moves." "They will be encouraged to run, jump and complete active tasks set out by Mario and friends."

The McDonald's Happy Meals Mario toys will run up to April 29th in the UK. It not announced if it will also be offered in the US.